Serving San Diego for over 19 years

First Threading & Sugaring Studio in San Diego.

Welcome to Beauty By Dolly, a family-owned beauty spa with 19 years of experience. Thank you for choosing us as your go-to for all your beauty needs! We provide a wide range of services including threading, waxing, lash lifts, brow lamination, and brow tint.

All about Precision

Threading removes hairs individually, and our sugar wax adheres to hair only, meaning no skin damage, no premature wrinkling, and no hyperpigmentation. Plus, our waxperts and browtists are constantly trained on the latest techniques to ensure you leave the studio hair-free and happy.

A Self-Care Sanctuary

We take pride in creating a beautifully designed, welcoming space made for highly personal hair removal services.

This is your time to relax. Go ahead, treat yourself.  

Committed to Clean

We’re sticklers for clean in every sense of the word, from using 100% cotton thread and making our own wax (just water, lemon, and sugar!) to the holistic way we operate our studio. That’s why we offer fair wages, full benefits, and more to our staffers.


Using 100% cotton thread, this centuries-old method offers fast, painless, hygienic hair removal by twisting thread into a lasso shape to remove hair line by line—and individually as needed—with the utmost precision.

Highly Trained Technicians


We use our longtime family recipe of just sugar, water, and lemon juice that adheres to hair only (never the skin!) on the bikini area, legs, arms, and more.

No Skin Damage
Adheres to the Hair and not Skin
Sugar Wax Made In-House


Our lash lifts not only enhance but also strengthen your lashes with keratin after years of damage. You’ll be surprised how long and full your lashes look with just one treatment!

Fuller looking
In 60 Minutes


Brow lamination is basically a perm for your brows. It gives your brows a set, uniform shape for an extended period of time. Instead of curls, a setting lotion helps brow hair stay brushed up and lifted upward for about six weeks. The best part is our products are vegan and cruelty free, using keratin!

Brow Henna
Brow Henna + Brow Threading Combo
Brow Lamination 
Brow Stain + Tint


Beauty by Dolly was started by 2 sisters,
Dolly and Kashmira.

Dolly’s history and love affair with threading and sugaring started long ago, 50+ years ago in fact, where she learned how to make sugar and thread eyebrows by her childhood neighbor. Since then, she has continued to share her love for sugaring and threading with people all around the world - India, Iran, and America!

Meet Our Founders

Kashmira started her esthetics career over 35 years ago at a world-renowned spa and has had the honor of providing facials and hair removal to many celebrities. She left her career to pursue her love for aesthetics with her sister, Dolly. 

​When Beauty by Dolly opened, Kashmira’s daughter, Natashah just graduated high school and started working at Beauty by Dolly alongside going to school. Fast forward 19 years and she has since graduated (twice!) from UCLA and has received not only her bachelors, but also her MBA from this prestigious school.

 She has helped Beauty by Dolly grow into the brand it is, helping streamline the business and create an amazing ambiance and experience for clients. Natashah loves bringing these experiences to clients and is always looking for a way to elevate what Beauty by Dolly has to offer. Thanks to Natashah, Beauty by Dolly has been mentioned in InStyle Magazine, and awarded many local awards as San Diego’s favorite brow and hair removal studio.




What can I say? Dolly and her staff ALWAYS keep it . Beyond when it comes to professionalism, services offered, pricing, and experience. This was most evident during my waxing appointment when I misplaced my wedding rings! The staff was able to keep it safe for me. WOW!!

I wasn't surprised. Not only are they good at what they do but are genuinely kind hearted individuals.

I have seeked threading and wax services for many years with Beauty by Dolly. I am very pleased. You will be too!


Melody A.



This place is well-rated and hyped for a reason! Every time I come here, I come before opening and there is already 5 people or so in line waiting. They have done a good job of building reputation in the community and many people only swear by going to them. The staff is very friendly and each person I've had has done a great job with my brows.

I'd recommend getting their brow tab which allows you to pay around $70 for 7 brow threading sessions. I now refuse to go anywhere besides here because of how other people have messed up on my brows in the past.

Ashley D.



Heard great things about Beauty by Dolly so I decided to check them out. I decided to get the eyebrow lamination and tint combo and also did some threading.

They have threading chairs out front and rooms where you can get other services done.

-free parking in front (shared with other businesses)
-easy online reservation system-clean interior
-friendly staff that make you feel comfortable


Overall, glad I got to try them out. I will be back!

Cari A.

Press Mentions


Beauty by Dolly is the leader in hair removal in San Diego. We pride ourselves on being built on having the highest standards cleanliness and the highest standards of training our staff.
If you are interested in learning the Beauty by Dolly way, please visit our sister website to signup for training course for sugaring  & threading  at

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